You’ve definitely heard of the upcoming movie It Ends With Us, because Blake Lively has been promoting it nonstop for months. But you know who hasn’t been quite as visible on the press tour? The film’s other star and director, Justin Baldoni. Once the internet noticed this, it sparked a whole host of speculation that there is and/or was some kind of drama happening behind the scenes.
For some context, It Ends With Us is a film adaptation of Colleen Hoover’s 2016 best-selling novel. In the book, florist Lily Bloom (Lively) finds herself falling for the devastatingly handsome but abusive and controlling neurosurgeon Ryle Kincaid (Baldoni).
We’re going to break down all the It Ends With Us feud rumors here, but be mindful that most of this is very speculative.
Looking through photos from the movie’s New York premiere, some creators on TikTok noticed that while the rest of the cast is photographed together, it doesn’t seem like anyone took photos with Baldoni. Instead, Baldoni posed on the carpet with his wife, Emily Baldoni, and some of his friends.
“I am convinced him and Blake do not get along. How is there ZERO promo of them together, and there is was no photo at the premiere,” one fan questioned on one of Baldoni’s Instagram posts. That comment section is flooded with similar questions and opinions about the alleged drama.
Lively, It Ends With Us book author Colleen Hoover, Jenny Slate, and Brandon Sklenar don’t appear to follow Baldoni on Instagram.
Asked what it was like having Baldoni as both a scene partner and a director, Slate pivoted and said that it’s a “tough job” to do both things at once, and that she, herself, wouldn’t want to have two jobs at the same time.
Plank did attend the It Ends With Us premiere, and posted about it to her Instagram Stories. However, she didn’t pose for pictures with Baldoni, and didn’t tag him in any of her posts. What’s more, they haven’t released a new episode of their podcast, Man Enough, since mid-June.
Well, Blake Lively (who is a co-executive producer on the project) recently revealed that Reynolds wrote a pivotal scene of the film. “The iconic rooftop scene, my husband actually wrote it,” Lively told E! News. “Nobody knows that, but you now.” She continued, “He works on everything I do. I work on everything he does. So his wins, his celebrations are mine and mine are his.”