Nice gig if you can get it.
[quote]The "Game of Stones" trial provides daily text message tips to participants, including suggestions like "walk a different route home to avoid the kebab shop" and "don't treat your body like a skip." The program challenged participants to lose 10% of their body weight within a year and ensure they maintained the loss for a chance to win a £400 cash incentive.
[quote]On average, men lost 4.8% of their body weight, receiving a proportional reward (averaging £128). Currently, 27 men have achieved the full 10% weight loss target and were awarded the full £400 incentive. The significant weight loss encouraged researchers to believe the program can be rolled out across the NHS. This approach is more effective than traditional slimming classes. Funded by the government, the study recruited 585 men in Bristol, Glasgow, and Belfast.