Our most popular national beer may soon be Modelo Especial

Yay, another beer thread, perfect content for a gay message board.

¡En Español, por favor, r1!

I wonder if this is immigration panic or racist panic?

Either way - resentful old white people are to blame.

Care to elaborate, R3?

Modelo is an Anheuser-Busch beer.

R3, I'm curious too. Why would a resentful old white racist who hates immigrants choose a very Mexican beer, made by A-B, out of all the hundreds of beers on the shelf?

LOL. Sales are plummeting so much AB may have to close one or two plants, putting a lot of white males permanently out of a great paying job.

Great job of showing those damned wokesters who is boss. The only ones suffering the most from this debacle are blue collar workers the boycott was instigated by.

R7 thinks the people boycotting are all hillbillies. Cute. Typical.

R8 = faux populist man of the people, just like Trump, Cruz, Hawley, DeSantis, ad nauseum.

Oh no! Where will bros get their diet beer now?!

[quote]thinks the people boycotting are all hillbillies.

No, they're all exurban middle management fucks with a huge car and a wife who hates them and have their whole identity wrapped up in their gun and their beer and their feeling of oppression since they can't see someone just like them on TV.

𝑌𝑜𝑢𝑟 most beer popular maybe. I still think they all taste bad.

Oh, R9, it's you, the poster who thinks anyone who doesn't agree with every fucking thing you say is "just like Trump...".

So many of us have been called Trumptards, "just like Trump..." etc. that it is very hard to believe you have been around here long enough to have experienced live-viewing election night, SOTU address, debate, or any other political happening on Datalounge.

Chik Fil-A just hired a diversity manager, and you know what the next step is.

[bold]NONBINARY WAFFLE POTATO FRIES.[/bold]

Time to crank up the wingnut outrage machine again!

If Bud Light is removed as a brand who would really care anyway? And would it change anyone’s mind?

I can’t think that a trans rights activist would say: “I used to be supportive of trans people, but the non-availability of a beer I never drank has made me reconsider.”

If anything it will only make their views more entrenched.

So they hate gay people more than Mexicans.

Nice to know where we stand.

[quote]So they hate gay people more than Mexicans.

Dylan theoretically being a lesbian because she recently stated she likes women wasn't known at the time the marketing disaster started, so it wasn't about "gay people". Also, if consumers had known that she liked women, that would have caused many to consider her to be straight.

The only thing that can be said for sure about what happened is that apparently America hates Dylan.

R18 Of course it was about gay people. The same people boycotting Bud Light will be the same people who’ll boycott any company doing pride things in June - even if they only mention gay people and say nothing about trans.

Honestly, gay people who think these idiots only have a problem with trans are dumb. They hate us all just as much and you’ll realise it after you’re done helping them and they turn on you.

[quote]They hate us all just as much

The only thing that can be said for sure is that American beer drinkers hate Dylan.

R19 Hating people they don’t even know isn’t healthy.

R17, 99% of them don't know who Dylan is. They're just doing what Fox News tells them to do

[quote]Hating people they don’t even know isn’t healthy.

If it transfers to AB, then it can be just the healthy hating of a corporation that uses Dylan's face.

80/20 rile applies to all booze - 20% of the market makes 80% of the profits. Consider what kinds of people drink that much Bud Light and you'll get why this happened.

[quote]Dylan theoretically being a lesbian because she recently stated she likes women

Not recent. Also a joke. For some reason MAGAts and the like take everything they see online at face value. They lack any sense of discernment.

Don’t rile me!

My phone seems easily riled, R25. I blame her.

The answer for Budweiser is so obvious. It needs to pay big bucks to Mulvaney to endorse its competitors. That would at least even the playing field.

Hey, guess who distributes Modelo beer in the US.

No, really. Guess.

Constellation Brands

According to FAQs on Modelo's website, Modelo sells directly in the US to local distributors, R28. This is, of course, true across the beer sector, i.e., the use of lots of local distributors. So you should expect lots of companies to be distributing Modelo in the US.

Modelo is a pretty good basic beer, better than Bud Light. Light but more flavorful than BL. It's not clear to me who owns Modelo. AB tried to buy out the company several years ago but was stopped by antitrust injunction. Modelo is still made in Mexico and exported to the US by a Mexican not-AB InBev company.

The elephant in the room RE falling beer sales is not that a transgender person was Bud Light's spokesthem; but that alcopops and hard seltzers have significantly clawed away at beer sales volume in the US. However, I can't find actual numbers about this because I'm certain the beer industry doesn't want us to know the specifics. But all you need to do is go look at your local stores, where there are usually as many or more seltzer types as beers; or to your under-50 (maybe even 55)-year-old friends' homes, where they are mostly drinking hard seltzer and have been for a few years now.

Moreover, there is no real loss of revenue, because the beer makers have been replacing beer production with seltzer production. And from the first moment, I thought it odd that AB would choose a trans representative, given what we all know about who buys beer. Dylan Mulvaney would have been entirely appropriate to represent a seltzer brand, given her age and the age and social attitudes of the seltzer generation (mostly Millennials and younger).

It wouldn't surprise me if AB InBev used DM as a scapegoat for their falling beer sales; or perhaps some old men in the marketing department thought that having a hip spokesperson repping BL would increase sales among younger consumers, which was unlikely since beer and seltzer are not really the same beverage. The beer-seltzer divide is similar to how Millennials don't prefer pills. All supplements are gummies now: Everything is candy.

I bought a bunch of AB stock earlier this week. I consent to you all drinking Bud again.

r31, Drizly reports best selling beverages. Last year, looks like Bud Light was #3 in the hard seltzer category.

Bud lite is disgusting. 🤮

That doesn't surprise me at all R33. I doubt InBev is really suffering saleswise due to lower BL sales.

While I'm thinking of it, Pabst sells a weird variation of hard seltzer. It's a hard latte seltzer. Yes, Pabst Blue Ribbon. Latte. Seltzer. Great for a morning hangover. It actually tastes like an iced latte.

[quote]I doubt InBev is really suffering saleswise due to lower BL sales.

InBev is suffering saleswise due to lower Bud Light sales and that is due to the Dylan Mulvaney fiasco.

Also, the moon landing really happened.

Modelo was already the #2 selling beer in the U.S. understand it now?

[quote] While I'm thinking of it, Pabst sells a weird variation of hard seltzer. It's a hard latte seltzer. Yes, Pabst Blue Ribbon.

Heineken!? Fuck that shit! Pabst Blue Ribbon!

I condole Bud Light.

Just now checking my AB shares today rose 1.93 %. Keep up the good work, Drink more this weekend.

And it’s happened

While grocery shopping today I paid attention to the beer selection. One store had no Bud Light on the shelves. Another had just a small section. Why are people so psychotically reactionary now?

[quote] While grocery shopping today I paid attention to the beer selection

I did the same earlier this week. One store had the Bud stacked into a small pile in the literal back corner of the store. The other two were business as usual.

Personally I think this will gradually fizzle out. These dumbass boycotts always do. See Chick-fil-a. Still it was a good thing if corporate America learns a lesson.

A few days ago I bought a bunch of AB stock at 53. It closed today at 55.08.

It was happening regardless of the dust up. Modelo has been increasing its market share for some time. BL’S decline, likewise.