[quote] Although Montgomery and York were fine as the leads, I think it was the supporting cast that put Bewitched head and shoulders above I Dream Of Jeannie.
It was the writing. The first half of the first season of Bewitched is very smart with a lot of social commentary that holds up today. After that, the writers seem to have run out of great ideas or else (likely) the network told them to play up the magic and give us more rivalry between Darren and Endora, but the series still had more purpose than Jeannie ever did.
Bewitched is a metaphor for a socially forbidden marriage between people of different races and religions, a showcase of conflicting cultures coming together, a domestic comedy about in-law troubles, a gender-bender about a woman who has more power than a man but downplays herself to make him feel superior, which pisses off her powerful mother and a lot more.
In the very first episodes, Darren has a client who sexually harasses and then almost assaults Samantha and she turns him into a dog. Darren yells at Sam because he is worried about his job and Sam chews him out, tells him she was terrified and he is wrong to care more about his client than his wife, and she kicks Darren out of the bedroom. In another, Darren has to design a Halloween-based campaign and he draws an ugly old witch and Samantha is alarmed and asks him, "Is this what you think of us?" and explains what is very transparently a metaphor for racial and interreligious dynamics. There's a gigantic menorah on the Stephens's console table by their front door. Darren wants to forget that Sam is different. He's ashamed and afraid of her being different. Sam is proud of it and wants to celebrate it. She suppresses it but has no qualms about being herself in both negative and positive situations, to help and out of spite.
What is Jeannie? The show is all about a woman who serves a man and calls him "master" and is kept captive by him. She also ostensibly is more powerful than he is except that according to the 'rules' of her existence, she is conscripted to him. The show plays on some power dynamics but it's not much of a commentary on anything. It's about Jeannie-bikini annoying 'master' while pleasing him and teasing him, and about master hiding her from ordinary people. Jeannie seemed borderline intellectually disabled, too. She didn't seem unintelligent per se, but she sure seemed dumb in the sense of being naive to everything (whereas Sam pretty much knew everything) and she was as eager as and had the personality of a Labrador retriever. I don't remember specific storylines, but I don't think any of them was particularly smart.
Bewitched was created because someone had a strong idea for the premise.
Jeannie was created because a rival network wanted to cash in on the success of Bewitched.
I liked Jeannie reruns growing up but the show is a completely superficial knockoff of Bewitched, which at the beginning was very smart and multilayered beyond the performances.