The Israeli emergency rescue unit Zaka, whose job is to collect human remains to ensure proper burials, shared their take on the rebrand last week, tweeting: 'Don't worry, we're on it'
Israelis and Hebrew speakers worldwide have been mocking the recent change of Facebook Inc's name to "Meta." The name in question, in Hebrew, is the conjugation of the feminine form for "dead" in both present and past tenses, leading many social media users who speak the language to ridicule the rebrand, leading to the hashtag '#FacebookDead.'
The Israeli emergency rescue unit Zaka, whose job is to collect human remains to ensure proper burials, shared their take on the rebrand last week, tweeting: "Don't worry, we're on it. #FacebookDead" in Hebrew.
Other Twitter users had shared their takes on the name change, with one person writing that "she wanted to open a Facebook account, but told that the website was dead now."
Another user said that "someone didn't do their branding and translation research."